Promote • Newsletter Promotion
Distribution Marketing
Promotion planning that supports where and how your book is distributed, helping visibility follow availability.
Making availability count.
Getting a book onto more platforms and into more markets is only half the picture; readers still need a reason to find it there. Distribution marketing connects your promotional activity to where your book is actually available.
Phoenix can help align your promotional plans with your distribution footprint, so marketing effort supports the markets and formats where readers can buy your book.
What we can do
Distribution Review
Review where your book is currently available across formats and markets.
Market Prioritization
Identify which markets or formats deserve the most promotional focus.
Promotion Alignment
Align outreach and promotional timing with distribution availability.
Format-Specific Planning
Plan promotion suited to ebook, print, or audiobook availability.
Ongoing Review
Revisit the plan as distribution channels or availability change.
For authors aligning promotion with distribution.
- Authors newly available across additional retailers or markets
- Authors adding an audiobook or print edition
- Authors expanding into international markets
- Self-published authors managing multiple distribution channels
- Authors who've noticed promotion outpacing availability
How it works
Tell us about your book
Share your book, stage, audience, timeline and the help you're looking for.
We review your goals
Our team looks at what you want to achieve and where your book is today.
We recommend the right approach
You get a clear recommendation, scope and custom quote — no obligation.
We create or execute the work
Once you approve the plan, our specialists deliver the work and keep you updated.
We review the next steps with you
We go through what was delivered and whether there's a sensible next stage.
Why Phoenix
We look at your book as a whole, not one task in isolation. The same team can connect distribution marketing with the editing, publishing, marketing or media work around it, so each piece supports the next. We explain what we recommend and why, agree the scope with you before starting, and never promise sales, rankings, coverage or reviews.
Custom packages available
Built around your project.
Every author, book, audience, timeline and goal is different. Tell us what you're trying to accomplish and we'll recommend a suitable approach.
Pricing may vary depending on
- Your book
- Manuscript length
- Number of assets
- Campaign scope
- Timeline
- Platforms
- Audience
- Geographic markets
- Level of ongoing support
- Not sure which service you need? Talk to our team.
- Need several services together? We can build a custom package.
- Need something different? Talk to our team about a custom project.
- Have a different requirement or budget in mind? Tell us about your project.
Start with a conversation
Tell us about your book. We'll help you decide what you need.
Share your book, your goals and your timeline. Our team will review it and recommend the right services with a custom quote.