Promote • PR
Book PR
Outreach to media, podcasts, and publications to help your book and story get in front of the right coverage opportunities.
Putting your book in front of the right people.
Public relations for books is about identifying the outlets, journalists, and podcasts most likely to be interested in your story, and reaching out to them clearly and professionally. Coverage decisions always rest with the outlet.
Phoenix can help you prepare materials and plan outreach so your book has the best possible chance of being considered, without promising coverage that isn't ours to give.
What we can do
Media List Research
Identify outlets, journalists, and podcasts relevant to your book and genre.
Pitch Writing
Draft pitches that explain your book and story angle clearly to media contacts.
Outreach Coordination
Plan and send outreach to media targets in an organized sequence.
Press Kit Preparation
Prepare the materials journalists typically request, such as a bio, book details, and images.
Follow-Up Planning
Plan reasonable, professional follow-up with contacted outlets.
Getting your story in front of media.
- Authors launching a new book
- Nonfiction authors with a topical or timely angle
- Authors with a personal story behind the book
- Authors who haven't pursued media coverage before
- Authors who want outreach handled in an organized, professional way
How it works
Tell us about your book
Share your book, stage, audience, timeline and the help you're looking for.
We review your goals
Our team looks at what you want to achieve and where your book is today.
We recommend the right approach
You get a clear recommendation, scope and custom quote — no obligation.
We create or execute the work
Once you approve the plan, our specialists deliver the work and keep you updated.
We review the next steps with you
We go through what was delivered and whether there's a sensible next stage.
Why Phoenix
We look at your book as a whole, not one task in isolation. The same team can connect book pr with the editing, publishing, marketing or media work around it, so each piece supports the next. We explain what we recommend and why, agree the scope with you before starting, and never promise sales, rankings, coverage or reviews.
Custom packages available
Built around your project.
Every author, book, audience, timeline and goal is different. Tell us what you're trying to accomplish and we'll recommend a suitable approach.
Pricing may vary depending on
- Your book
- Manuscript length
- Number of assets
- Campaign scope
- Timeline
- Platforms
- Audience
- Geographic markets
- Level of ongoing support
- Not sure which service you need? Talk to our team.
- Need several services together? We can build a custom package.
- Need something different? Talk to our team about a custom project.
- Have a different requirement or budget in mind? Tell us about your project.
FAQs
Can Phoenix guarantee media coverage?
No. Coverage decisions are made entirely by the outlet or journalist. Phoenix prepares materials and outreach to give your book the best possible chance of being considered.
Related
Related services
Start with a conversation
Tell us about your book. We'll help you decide what you need.
Share your book, your goals and your timeline. Our team will review it and recommend the right services with a custom quote.